Privacy Policy
Last Updated: 2026-01-21
YAYYAK Inc. (“YAYYAK,” “we,” “our,” or “us”) values your privacy and is committed to
protecting your personal information. This Privacy Policy explains how we collect, use,
store, provide, and protect personal information in accordance with the Personal
Information Protection Act of the Republic of Korea (“PIPA”) and other applicable laws.
This Privacy Policy applies to all users, including foreign customers, who access or use
the YAYYAK website and related services.
1. Personal Information We Collect
We collect the following personal information directly from users when they register an
account, submit inquiries, or make reservations:
- Name
- Email address (used for account registration and login)
- Preferred contact method
- Contact details such as LINE ID, WeChat ID, WhatsApp number, or KakaoTalk ID
- Preferred language
- Reservation and inquiry details (including requested services, dates, and clinic preferences)
We do not intentionally collect sensitive personal information unless required by law or
explicitly provided by the user for reservation purposes.
2. Purpose of Collection and Use
Personal information is collected and used for the following purposes:
- User identification and account management
- Processing and facilitating reservations with third-party service providers
- Communicating with users regarding reservations, inquiries, confirmations, or changes
- Providing customer support and responding to user requests
- Improving and maintaining the quality and functionality of our services
- Complying with applicable laws and regulations
3. Retention and Use Period
Personal information is retained only for the period necessary to fulfill the purposes
described above or as required by applicable laws.
In principle:
- Account information is retained while the user maintains an active account
- Reservation-related information is retained for a reasonable period after
completion of the reservation to address disputes, inquiries, or legal obligations
After the retention period expires, personal information is securely destroyed or
anonymized in accordance with internal policies and applicable laws.
4. Provision of Personal Information to Third Parties
YAYYAK may provide personal information to third-party service providers, such as
skincare and beauty clinics, solely for the purpose of facilitating reservations and only to
the minimum extent necessary.
The following information may be provided:
- Name
- Contact details
- Reservation details
Personal information is not sold, rented, or shared for marketing purposes without the
user’s explicit consent, except as required by law.
Once personal information is provided to third-party service providers for reservation
purposes, such third parties independently collect, manage, and process the information
in accordance with their own privacy policies and applicable laws. Except as required
under applicable law, YAYYAK does not control and is not responsible for the handling,
management, or use of personal information by such third-party service providers.
5. Outsourcing and Overseas Transfer of Personal Information
To provide efficient communication and reservation services, personal information may
be processed or transmitted using third-party communication platforms such as LINE,
WeChat, WhatsApp, or KakaoTalk. Some of these platforms may operate servers
outside the Republic of Korea.
In such cases:
- Overseas transfer is limited to the minimum necessary personal information
- Appropriate safeguards are applied in accordance with PIPA and applicable laws
- Users consent to overseas transfer of personal information by agreeing to this
Privacy Policy
6. User Rights and How to Exercise Them
Users have the following rights under applicable law:
- The right to access their personal information
- The right to request correction or deletion of personal information
- The right to request suspension of processing
- The right to withdraw consent to the collection and use of personal information
Requests may be submitted via email using the contact information below. We will
respond without delay and in accordance with applicable laws.
7. Security Measures
YAYYAK implements reasonable technical, administrative, and physical safeguards to
protect personal information from unauthorized access, loss, alteration, or disclosure.
These measures include access controls, internal management procedures, and secure
handling of personal data.
8. Changes to This Privacy Policy
This Privacy Policy may be amended from time to time to reflect changes in applicable
laws or our services.
Material changes that affect user rights will be notified in advance through the website
or by other appropriate means.
9. Company Information and Contact
If you have any questions, requests, or complaints regarding personal information
protection, please contact us at:
- Company Name: YAYYAK Inc.
- Representative (CEO): Jisung Lee
- Business Registration Number: 522-81-03506
- Business Address: 6F, J-4, 35, Jungdae-ro 9-gil, Songpa-gu, Seoul, South Korea
- Contact Email: info@yayyak.com
By using the YAYYAK website and services, you acknowledge that you have read and
understood this Privacy Policy and consent to the collection, use, provision, and
overseas transfer of your personal information as described above.